Game-changing work. At Marroffino & Partners, we combine rigorous market analysis, financial modeling and on-the-ground execution so that Brazilian and Latin American companies can expand opportunity in the United States on well-founded decisions.
What we do
Two integrated practices and one team accountable for results. Most clients start with Strategy & Feasibility and move to Launch & Operations once the evidence confirms the decision.
Decision
Should you enter the U.S., where, and how?
Execution
Turnkey setup, then support on the ground.
Our approach
Expansions rarely fail for lack of ambition. They fail when capital is committed before the critical assumptions are tested. We structure every engagement around decision gates, so that each new commitment is justified by market data.
Illustrative. G1 to G3 are decision gates where the plan goes ahead, adapts or stops. Actual phasing depends on the company, the category and the entry model.
| Stage | Confidence in the decision | Capital committed |
|---|---|---|
| Decide | 60% | 4% |
| Design | 82% | 14% |
| Build | 92% | 50% |
| Scale | 97% | 92% |
An evidence-based recommendation your leadership can test.
Entry model, numbers and sequence matched to the market.
Company, partners, suppliers and launch in place.
Ongoing advisory from New York through the growth phase.
Industries
Six sectors where U.S. buyers, channels and rules differ most from home markets.
Export strategy, compliance and U.S. distribution for manufacturers selling finished goods into the U.S.
Manufacturing advisoryBrand, channel and pricing strategy for consumer brands entering U.S. retail and e-commerce.
Consumer products advisoryFeasibility, location and capital planning for investment and development projects in the U.S.
Investment & development advisoryImport, sourcing and distribution structures for companies moving goods into the U.S.
International trade advisoryU.S. go-to-market for AI companies, and applied AI for companies building their U.S. operation.
Artificial intelligence advisoryGo-to-market, pricing and U.S. setup for software and technology companies.
Technology advisoryMost of our work is driven by the market, not the sector. Tell us about your case.
Book a consultationWho we are
We advise small and mid-sized companies, primarily from Brazil and Latin America, that are evaluating or preparing their entry into the U.S. market.
Track-record figures refer to the founder's corporate experience.
Our point of view
Leadership
Eduardo Marroffino founded the firm after more than eight years in large corporations in the U.S. market, working in corporate planning, growth strategy, venture capital analysis and M&A.
Book a consultation
Tell us about your company and choose the session format. After this short screening, you pick a time directly in our calendar.